6. It Helps You Develop An Authoritative Voice
- you strive to post only high-quality content on your company blog, to bring value to your readers' lives just through that specific content (we don't bring in your products/services in the equation, not just yet)
- thus you'll become trustworthy in your readers' minds
- and they'll turn from readers who will have already benefited from the value added to your blog content to customers eager to enjoy the benefits of your products/services, as well.
7. It Connects You With Influencers In Your Niche
8. It Boosts Your Conversion Rates
9. It Turns Your Brand Into a Go-To Source of Value
10. It Generates More Leads
11. It Makes a Great Frame for Showcasing Your Discounts
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